Here at Malawi Ace we love providing inspiration to creators, entrepreneurs and innovators perfecting their trade on the African continent. It’s not just political blurb which we believe can move Africa forward, we also firmly believe business opportunities are key to Africa’s success. And when we see such business opportunities, we like to highlight them.

The BBQ Grills market (some spell it as ‘Barbecue’, whereas others spell it as ‘Barbeque’) is one of those opportunities. The Consumer market in some countries is serviced by just a few entities, but in others its a free for all, and potentially open to entry. Any skilled metal worker (or an entrepreneur who knows where to find skilled metal workers) will know the attention to detail that goes into creating these things. But unlike carpentry, metal is probably easier to work with. And unlike perishable products, metal products are easier to transport, and can for example be flat-packed and shipped to the destination country(which will be cheaper than air cargo). They can also be made using raw materials sourced from recycled metal.

The BBQ Global market size is significant, and although these are estimates, looking at the number of companies in the sector, it’s clear there is money to be made. Even the US market on its own is over US$1.6 Billion. The trick, is probably how to build those important business relationships with retailers and wholesalers, and how to establish mutually beneficial distribution channels.

So below, please find some useful links (live as of 14th may 2024) that may be informative or inspire keen-eyed business people on the continent on the opportunities that exist in this sector:

The Reviews on this page -> The Braai Man (thebraaiman.com)

Trailblazing Into The African Continent! (trailblazerbbq.com)

FireBoks (Stovesareus.co.uk)

CADAC International (cadacinternational.com)

BBQ Grills (Keyo BBQ)

Wholesale BBQ Grills Made in China (Alibaba)

Best BBQ Grills Manufacturers & Suppliers (Made in China)

Napoleon Barbecues & Accessories (BBQWorld)

There are also some customers (on Reddit) complaining about the quality of Chinese-made Grills (See here, and here ), which is important to know because the last thing a new entrant into any market wants to do is build / manufacture inferior products that will annoy customers. So clearly, to enter this market and stand a chance would at the minimum require the offerings to be strong and superior BBQ Grills.

Good luck!

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